Eskils in as sporting director
AIK have hired Erik Eskils as the club's new sporting director, a move that signals real ambition. "It feels like AIK are shifting up a gear now," Eskils said after the appointment was confirmed. He arrives from Växjö and steps into a role where he will shape the squad for the seasons ahead. (1)
Panel urges AIK to act fast
A football panel discussion has warned that AIK cannot afford to wait in the transfer market. With the Allsvenskan season underway and the squad looking thin, the advice is blunt: invest now. Anything else, the panel argues, would be ignorant of the situation. Matches against sides like Sirius and Malmö FF will punish hesitation. (2)
Fan reactions
Supporters are cautiously optimistic about the Eskils appointment. The phrase "shifting up a gear" has landed well, though some fans warn a sporting director is only as good as the budget behind him. The consensus: a solid hire, but now the club must deliver in the market. Join the discussion on Reddit